WEDNESDAY, AUGUST 26
SESSION 1: Houzz & Home Trends on the Rise for 2027
Pamela McNally – Head of Field Marketing & Market Development at Houzz
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SESSION 2: Establishing Your Brand Clarity Framework
Chirag Nijjer – Brand Historian at Chirag Speaks
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SESSION 3: From Insight to Impact — The Modern Marketing Operating System
Cameron Cook-Sellers – VP of Brand Marketing & Communications at Hooker Furnishings
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Special Presentation: Common Thread for the Cure
Laura Holland – VP of Marketing at Hickory Chair
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SESSION 4: 2026 Generational Marketing (Remote)
Sara Gutterman – Co-Founder/CEO of Green Builder Media
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SESSION 5: AI Marketing Tools 2.0
Matt Ritter – Associate Professor of Strategic Communication at High Point University
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SESSION 6: The Creator Economy — Shifting the Way Consumers Think About Brands
Caroline Landry – VP of Business Development at The Design Network
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SESSION 7: Navigating the Imagery Revolution (Panel)
Lauren Caroline "LC" Heider – Sales Development Manager at THS Creative
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Camille Youngblood – Director of Product Development at Liberty Furniture
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Kayla Miller – Director of Marketing at Universal Furniture
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THURSDAY, AUGUST 27
SESSION 8: What’s Changed in the New Longevity Economy, and Why It Matters to the Home Furnishings Industry
Kelly Peterson – Partnership Director at ROAR Forward
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SESSION 9: PR LAB — Crisis Readiness Is Essential for Today’s Risk Landscape
Jim Furrer – Senior VP at Steinreich Communications Group, Inc.
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SESSION 10: Marketing’s Role in Promoting Product Safety
Patricia Bowling – VP of Communications at the American Home Furnishings Alliance (AHFA)
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SESSION 11: Putting Community Relations into Public Relations (Panel)
Cole Bawek – VP of Public Relations & Communications at Ashley Furniture Industries
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Caitlin Maribona – Senior Manager of Communications at CITY HOME
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Jessica Salisbury – VP of Specialty Retail at POLYWOOD
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Jenny Tinsley – Manager of Corporate Communications at Culp, Inc.